foundri vs Squire for barbers and stylists
foundri is the all-in-one app for barbers and stylists: booking site, product shop, and an AI Content Studio that turns raw clips into branded Reels. Squire is booking and business management software built for barbershops. This page compares the two on what matters to a solo barber or stylist: your own booking site, selling products, getting content made, and what you pay.
Side-by-side comparison
| Feature | foundri | Squire |
|---|---|---|
| Built for | Barbers and stylists (solo pros) | Barbers and barbershops, from solo barbers to multi-location brands |
| Your own booking website | Yes, a branded foundri.me page | Online booking; branded landing pages are a $25/month add-on on Executive |
| Clients need an app or account to book | No, they book in any browser | Not listed on Squire's pricing page |
| Product shop | Yes, 5 products on Starter, 50 on Pro, one checkout with services | Inventory tracking on Titan ($250/month per shop); online product sales not listed |
| AI video editing (Reels/TikTok from your clips) | Yes, Content Studio: 4 posts/month on Starter, 50 on Pro | No video editing listed; SQUIRE AI powers marketing and insights |
| Monthly price | $24 Starter, $50 Pro | Independent $30/month (solo barber); Pro $50, Executive $150, Titan $250 per shop |
| Free trial | 14-day free trial on Pro monthly | 14 days |
| Commission on bookings and product sales | 0% | Not listed on Squire's pricing page |
| Fee charged to clients | $1 per online card booking | Not listed on Squire's pricing page |
| Card processing | Stripe: 2.9% + 30¢ online; 2.7% + 5¢, plus 10¢ per tap with Tap to Pay | 2.5% + 20¢ card-present |
| Tap to Pay on your phone | Yes, on iPhone and Android | Yes, on iPhone and Android |
| Payouts | Weekly by default; instant for 1.8% | Not listed on Squire's pricing page |
| Marketplace of other pros | No, clients book on your page only | No: Squire says clients won't be shown to other businesses |
| Free switching help | Yes, we move your services, products, clients and reviews | Client transfer included on Pro |
Squire details from its own site, last checked 2026-11-05. Plans change, so check Squire's pricing page for the latest. foundri's prices are on the pricing page.
Who should pick which
Choose foundri if…
- You want your own booking site instead of a listing next to other pros.
- You sell products like pomade, beard oil or aftercare in the chair.
- You want Reels made from your own clips without editing them yourself.
Choose Squire if…
- You run a multi-chair barbershop and want commission and booth-rent collection (Executive).
- You want a branded client app for your shop.
Frequently asked questions
Is foundri cheaper than Squire?
foundri Starter is $24/month and Pro is $50/month (14-day free trial on Pro monthly). foundri takes 0% commission on bookings and product sales; clients pay a flat $1 on online card bookings, and Stripe processing is 2.9% + 30¢ for online cards. Compare that with Squire's current plans on its own site, including any per-booking or client fees.
Can I switch from Squire to foundri?
Yes, and it's free. Tell the foundri team you're leaving Squire, and they move your services, products, clients and reviews into foundri for you, so you don't have to retype anything.
Does foundri make Reels from my videos?
Yes. foundri's Content Studio turns raw clips from your appointments into branded Reels and TikToks that end on your booking link. Starter includes 4 posts a month and Pro includes 50.